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Static and Dynamic website: What is the difference?

A website is a collection of related world wide web pages that can contain images, text, video, and audio usually comprising hyperlinks to each other and made available online by individuals, companies, organizations, or government. Websites are separated into two different types which are Static and Dynamic. A static website is a website that is fixed and required less coding, written mainly on HTML. It usually displays the same content to different users. Dynamic websites are websites t... Read more...

Why do we need a responsive website design in 2021?

Are you ready to optimize your website for visitors?Understanding responsive website design is crucial to significantly increase activities on your website to give rise to a brand awareness in the competitive 2021.The world is fast growing with new invention here and there, some years back the world was using a desktop computer monitor for browsing and accessing the web. The 90's website was built to correspond with the desktop screen but with the innovation of contemporary devices such as ... Read more...

Nigerian Ngozi Okonjo-Iweala Makes History As WTO's First African and Woman Leader

Ngozi Okonjo-Iweala has been named the new head of the World Trade Organization(WTO). An economist from Harvard University, a citizen of the Nigeria and United States, she previously served as Nigeria's finance minister and as managing director of the World Bank.There have been issues over the choice of candidacy as the Trump administration, the former US President blocked Ngozi's candidacy and throw its support behind another candidate, South Korea Trade Minister Yoo Myung-hee. She withdrew her... Read more...

Best 5 Tools to check your internet speed in 2022

If you aren't checking your internet speed by using the right tools to perform your internet speed test, you might end up disappointing your business partner in 2022. Tom can have an online presentation with a potential partner due to the epidemic but can get things wrong and even lose business associates if the Internet speed is low, checking continuously can save your business.You aren’t likely to notice a difference between 150 Mbps and 70 Mbps download speeds when you’re browsing we... Read more...

How to host a website (Starters guide) in 2021

 Website hosting is the intriguing part of the internet age. All websites are hosted by a hosting company or  by the website owner.The world is global and numerous persons go online for information, some are online for business and others for pleasures in which way, there is connectivity. The place of good hosting should be emphasized, good hosting is affordable, scalable, and low-maintenance. Bad hosting is the opposite. Our starters guide would get you through the nitty-gritty ... Read more...

Tips For An Insightful Business Website

For organizations, today, having a website where clients can discover you is fundamental. Regardless of whether your clients are shoppers or different organizations, most clients today research items, administrations, organizations, and potential merchants online before buying. Moreover, numerous customers now make their buys on the net. Having your organization's website shouldn't be costly, or confounded, yet it ought to be thoroughly examined. Having a website nowadays is an approach to ... Read more...

Top website SEO strategies for digital marketing in 2022

These days, everyone wants to have good SEO, everyone wants to have good digital marketing skills in order to promote their content online. Good SEO entails that your content will at most times rank amongst the top best content pages on Google whenever someone searches for something related.The necessity of SEO optimization services in the digital marketing services industry cannot be overemphasized. This is because as a business or industry-inclined individual or company, you want what you... Read more...

Why video content marketing skills are necessary for your small and upcoming business today

Just starting your new business or fashion brand or clothing line? or probably you're an entrepreneur who's looking to make headlines in the business landscape of wherever you find yourself be it local, regional, or maybe internationally, and wondering how to gather maximum increase in sales and revenue for your business? You might want to check out some digital marketing skills that you might have thought were not important. One of the skills you would need is video marketing.Although the video... Read more...

How to increase the performance of your business website for maximum profit

Today, most business corporations and industry-inclined individuals have taken their marketing services online by utilizing business pages usefully as an extension of the physical store. Even as most businesses whether small or large want to have good SEOs, rank higher on Google since almost 75% of customer traffic is directed through Google search engine, they want their web content to be top whenever someone searches for something similar in form. Ultimately, what they aim for is to increase t... Read more...

How To Improve Your Business Startup Using Artificial Intelligence

Many businesses nowadays, most especially startup businesses looking to the future make investments in technology, as it has become an essential tool for creating perfect marketing strategies and improving business ideology. One investment they tend to leave out contains artificial intelligence and its applications. This is often the case for upcoming businesses that do not seem to yet understand the business landscape and its prospects. Today, Artificial intelligence takes the spotlight po... Read more...

Why investing in Mobile application development is important for business growth

Are you an entrepreneur who's looking to create a unique brand and image for what you can offer people? Do you have a flair for business and would like to improve on ways to broaden the scope of the services you offer? Are you business-inclined and customer-centric enough to utilize new workable strategies for acquiring better customer patronage? This article might just be what you need to take your business future into your own hands to create awareness and promote your brand. These days, the ... Read more...

15 social media practices that boost SEO

Social media marketing and SEO are two distinct methods that are linked in identity that attracts visitors to your brand organically. However, it is important to recognize that social media is strongly reliant on high-quality content. As a result, efforts toward effective SEO and social media practices can magnify the impact of social media marketing activities. The next question is what's SEO means by Search Engine Optimization, and it's very instrumental to your business which has On-Page SEO,... Read more...

Neuromarketing: what is it and how does it help you increase your sales?

What company wouldn't wish to enter the head of its consumer and understand the reason for shopping decisions?That is precisely what neuromarketing does, applying neuroscience to marketing to know more and better the customer to adapt the offer as much as possible and increase sales.Discover all the potential that neuromarketing has, what it is, and how to put it into practice in your business.Neuromarketing: definition and its different typesNeuromarketing is the study of consumer behavior when... Read more...

How Does Search Engine Optimization Help In Generating Organic Traffic?

For any internet business, traffic is what matters the most. It helps you make more money and increase your revenue share steadily. Several traffic sources like search engines, social media platforms, email marketing, etc. Some of these platforms are controlled by third parties. You don't generate this traffic yourself; the other methods like content marketing depend on your efforts to provide quality content to users and then wait for them to visit your blog or website.Search engine optimizatio... Read more...

Ways to increase the value of your company's blog

Owning a business in today's world means you have a long way to go in getting sales up to the maximum to get the best profit. This most times proves to be the difficult part of running it for most entrepreneurs as they lack information or probably the know-how to publicize their business to the world to create and increase value for their company's blog.But because they lack ideas on what to write or how to write a convincing piece for their merchandise, it becomes a herculean task for them. Thi... Read more...

Digital marketing skills for B2B business

Marketers must modify how they design and execute campaigns as data becomes more readily available. Because of the shift in B2B consumer behavior toward online education, research, and decision-making, having a broad understanding of quality B2B digital marketing skills is critical. While data can provide new insights into business opportunities, it can also impede marketing functions. B2B digital marketing involves the need to adjust to different changes in marketing strategy to satisfy your au... Read more...

Nfts and digital marketing: Create wealth with BlockChain

Marketing today has gone beyond the mundane means of advertising and selling your products to different individuals. Improvement in digital technology makes it easier and possible to reach a very large number of customers around the world. Today, we now see blockchain technology which involves smart contracts and crypto-based digital technologies that are used at the very core of marketing. All these are proof that the business brands with the latest innovation in digital marketing technology ge... Read more...

How Internet Marketing Is Changing The Way, You Do Business?

As the internet continues to grow and evolve, so does how we do business. Internet marketing is changing the playing field, making it easier for businesses to reach a wider audience and connect with potential customers. While side by side, marketing agencies also play a great role in bringing up the traffic, such as GSV Studio helps SMBs and investment-backed startups scale their spending/growth across all organic and paid channels.Here are just a few ways that internet marketing is chang... Read more...

Information Technology Specialist Job Outlook

Computer system analysts design, build, test, maintain, and troubleshoot computer networks and related hardware and software. Software developers write programs using programming languages such as C++, Java, Python, and Visual Basic. Network administrators manage and operate computer networks and servers. Web designers create websites and online advertising campaigns.Demand for computer system analysts is expected to grow at a rate of 10 percent from 2014 to 2024, according to the Bureau of Labo... Read more...

The Importance of Google My Business for Local SEO Success

Businesses, both large and small, need to have a presence on the internet in order to stay competitive in today's digital age. One of the most important tools for local SEO success is Google My Business. This free tool from Google allows businesses to manage their online presence across all Google platforms, including search and maps. In this article, we will explore the importance of Google My Business for local SEO success and the benefits it provides for businesses.What is Google My Business?... Read more...

Creating a Successful Content Marketing Strategy from Scratch

Content marketing has become an indispensable aspect of digital marketing. According to the Content Marketing Institute, 91% of B2B marketers use content marketing to reach customers. However, creating a successful content marketing strategy from scratch can be discouraging and it has dissuaded many business owners. In this article, we will discuss how to create a content marketing strategy that will help you reach your target audience and achieve your business goals.1. Define Your ObjectivesObj... Read more...

The Power of Social Media: Leveraging Facebook, Instagram, and Twitter for Your Business

In today's digital age, social media has evolved into an essential tool for businesses of all sizes to connect with their target audience, build brand awareness, and drive sales. With over 4.9 billion active social media users worldwide, platforms like Instagram, Facebook, and Twitter offer tremendous potential to grow your business. In this article, we'll discuss how you can leverage these social media platforms as a digital marketing tool to take your business to the next level.1. Facebook: Th... Read more...

Case Study: How One Local Business Increased Their Sales with Local SEO

Local businesses are the backbone of our economy and provide essential services to our communities. However, many local businesses struggle to compete with larger corporations that have more resources and larger marketing budgets. This is where local SEO comes in. By optimizing their online presence for local search, businesses can attract more customers and increase their sales. In this case study, we will explore how one local business was able to achieve significant growth by using local SEO ... Read more...

How to Advertise Your Business - Tips and Strategies

Advertising is crucial for any business looking to increase its customer base and revenue. However, with so many different advertising channels available, it can be difficult to determine which ones are the most effective for your business. In this article, we'll discuss some tips and strategies for advertising your business and generating more sales.1. Define Your Target AudienceThe first step in advertising your business is to clearly define your target audience. This will help you tailor your... Read more...

Mastering Social Media: A Comprehensive Guide for Internet Marketers

Social media has become an essential tool for internet marketers, providing multiple opportunities to reach and engage with potential customers. To harness the full potential of social media, internet marketers need to master its difficulties and develop effective strategies. In this comprehensive guide, we will explore the essential elements of leveraging social media for marketing success.Understanding the Landscape: Choosing the Right PlatformsBefore diving into social media marketing, it is ... Read more...

Exploring the Metaverse: A New Frontier for Digital Marketing

The Metaverse, a term once confined to science fiction, is now becoming a part of our digital reality. As this virtual universe continues to evolve, digital marketers are presented with a new and exciting frontier to explore. In this article, we'll dive into the concept of the Metaverse, its potential impact on digital marketing, and how businesses can leverage this transformative space for growth and engagement.The Metaverse Unveiled:The Metaverse is a vast digital realm where the physical and ... Read more...

The Foundation of Business Success: Building a Professional Website

In the digital era, your business's website is often the first point of contact for potential customers. It's your virtual storefront, and its appearance and functionality significantly impact your brand's image and success. That's why you need a responsive website. Here, we'll explore the importance of building a professional website and the key elements to consider.The Impact of a Professional Website:First Impressions Matter: Your website is the online face of your business. A well-desig... Read more...

Unlocking Success: A Guide to Growing Your Business Online

In today's digital age, growing your business online is not just an option; it's a necessity. With the global reach and accessibility of the Internet, businesses have the opportunity to expand their customer base, increase revenue, and establish a strong online presence. Whether you're a startup or a well-established company, here's a comprehensive guide on how to grow your business online.1. Build a Professional Website:Your website is often the first interaction customers have with your busine... Read more...

Building Your Digital Presence: A Step-by-Step Guide on How to Create a Website

In the digital age, having a website is essential for individuals and businesses alike. Whether you're showcasing your portfolio, promoting a small business, or starting a blog, creating a website has become more accessible than ever. This step-by-step guide will walk you through the process of building your website, from planning to going live.1. Define Your Purpose and Goals:Before diving into the technical aspects, clearly define the purpose of your website. Are you creating a personal blog, ... Read more...

How to Write a Business Plan: A Comprehensive Guide

Every successful business starts with a well-crafted vision and a solid business plan. A business plan serves as a road map, strategies, outlining the goals, and financial projections for your venture. In this comprehensive guide, we will walk you through the step-by-step process of writing a business plan that will help you kick start your operations and attract potential investors. 1. Understanding the Importance of an Executive SummaryThe executive summary is a crucial component of your bu... Read more...

Navigating International Transactions: A Guide on Paying Dollar Bills from Nigeria

In an increasingly interconnected world, navigating international transactions has become essential. If you find yourself in Nigeria and need to pay dollar bills, it's crucial to understand the processes and options available. This guide will walk you through the steps to make dollar payments efficiently and securely from Nigeria without losing your funds.1. Choose the Right Payment Method:   Start by selecting a suitable payment method for your dollar transaction. Options may include ... Read more...

Unlock the Secret to Growing Your Business

Understanding Your AudienceTo grow your business, you need to understand your audience. What are their pain points? What solutions are they seeking? By delving into your target market's needs and desires, you can tailor your products or services to meet those demands effectively. Engaging with your audience through surveys, feedback forms, and social media interactions can provide invaluable insights.Establishing a Strong Online PresenceIn today's digital age, having a strong online presence is ... Read more...

The Importance of Web Design for Business

When it comes to running a successful business in today's digital age, having an effective and visually attractive website is paramount. A well-designed website can make a significant impact on a company's performance, influencing factors such as user engagement, brand perception, and ultimately, the bottom line.First Impressions Matter: Why They Matter More Than You ThinkYour website serves as the digital face of your business, often making the first impression on potential customers. An outdat... Read more...